KPMG started a three-part series on the corporate use of social networking and collaborative software tools. You can listen to their podcast and read the text of the podcast.
Generation Y (broadly, today’s 15-30 year olds) has adopted Web 2.0 tools – social networking, blogging, and wikis – with gusto. Will corporate adopters take them into the workplace, and will that change the way we work?
Can Web 2.0 technologies – largely applied only in a social sphere – be used to make business more efficient and effective? Evidence among the growing number of businesses converting to “Enterprise 2.0″ seems encouraging.
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